Here are some of the more insightful and informative blog posts and articles we came across this week. If you have others to share, post them in the comments section below.

Before we get to the articles, be sure to download your complimentary copy of our latest research report Social Media Use in the Industrial Sector. Get key findings into how technical professionals use these channels for work and recommendations on making the best use of your social media initiatives.

Happy reading!

B2B Content Marketing Doesn’t Have To Be Boring
Is content marketing a challenge because you think your products are “boring?” Think again.

Essential Digital Marketing Skills for Content Marketers in 2014
Top Rank Online Marketing Blog
A few key skills that individuals and organizations need to stand out in 2014 and beyond.

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