Engineering, technical and industrial professionals have already adopted online events as a convenient and engaging method to learn about new trends and technologies within their specific industries, and to engage with manufacturers. With online events growing in popularity, now is the time for industrial marketers to consider how they can be an effective addition to their marketing mix.
Learn more about online events and how they can provide value to your company’s marketing initiatives by downloading the latest GlobalSpec white paper, “Online Events: What Every Industrial Marketer Needs to Know.” This complimentary white paper offers industrial marketers a comprehensive look at online events, including:
- What are online events, and how their usage within the industrial sector is increasing
- Benefits of online events for both attendees and exhibitors
- Criteria to consider when evaluating an online event
- The top four best practices for a successful event
Whether you are just beginning to look at online events as a marketing channel, or if you have attended/exhibited at an online event in the past, this white paper will give you valuable advice on how to make the most of your event experience.